Published on April 7th, 2012 | by Ramon Trotman2
Nokia And Nicki Minaj Brings Times Square To A Halt
AT&T said the launch of the Lumia 900 would be the biggest launch they’ve ever done, but no one had any idea it would be like this. It was hard to belive, considering Nokia spent 25 million to put Lumia 900’s in the hands of AT&T employees. Even after invites went out to a secret Times Square event, we were all still in the dark.
The cat is out of the bag now! Microsoft and Nokia both have a lot riding on the release of the Lumia 900, and from the grand scale of this event, I’d say they’re handling it the way they need to.
Nicki Minaj herself was amazed at how Times Square stood still!
“To see the idea on paper was amazing but to see it for real blew me away. It brought Times Square to a standstill. The absolute bonus for me is that my fans, who have been so loyal to me, are now part of the video for the Starships Nokia remix."
“Performing in my home town of NYC the same week as the release of my new album, Pink Friday: Roman Reloaded is amazing and it really is a dream come true.”
Looks like the concert had a lot of meaning to Nicki as well.
The Lumia 900 has been shipped to those who pre-ordered online and should be available in AT&T stores starting Sunday, the 8th for $99.